Briefs: Disney Children’s Hospital, Re-branded GLBT Paper
August 29, 2008
ORLANDO — Officials from Florida Hospital today revealed new details about a new Orlando hospital. Not only will it be a leading hospital in terms of technology, it will be the first hospital ever to use the Disney name.
The plans include sophisticated, interactive technology for patients; accomplished pediatric physicians who specialize in advanced, minimally invasive surgery; and a former United States Surgeon General who will provide leadership for the children’s health and policy platform.
The hospital will be called Disney Children’s Hospital at Florida Hospital. While The Walt Disney Company has long supported children’s hospitals both locally and around the world, Disney Children’s Hospital will be the first children’s hospital in history to bear the Disney name.
“This hospital will be on the forefront of technology and a model for patient experience that will be truly dedicated to the well-being of children,” said Marla Silliman, administrator of Disney Children’s Hospital at Florida Hospital, in a PR Newswire press release.
NEW YORK — South Florida’s only GLBT newspaper has re-launched as the South Florida Blade. The renamed and redesigned newspaper was launched on August 28th, featuring a new cover treatment and design. “The re-branding of Express Gay News is in sync with our growing GLBT community,” said South Florida Blade Publisher, Kevin Hopper. South Florida Blade Editor-in-Chief Dan Renzi believes that, “The news media is always evolving and we recognize our readers ever-changing sensibilities. Our redesign will offer topics at a glance while continuing to deliver editorial content for those who want to explore issues in depth.”
“The idea is to create a news environment that is modern, easy to read and attractive; we expect immediate responses from our readers as well as a faster response for our advertisers,” said Window Media Co-President, William Kapfer in a Business Wire press release. See www.SouthFloridaBlade.com
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